Owning an Instant Imprints Franchise
Pretty much forever, the #1 cause of business failure has been “lack of capital.”
Commonly, if you ask people what they think that means, they will tell you that the owner didn’t have enough money when they started the business.
But let’s think about that for just a moment, in the context of a Franchise that is pretty much impossible. We sell you a business and the disclosure laws that support franchising are very specific about the money you need to buy and support that business in the early months or years.
Now just to be very clear, we are not saying that buying a franchise makes it impossible to fail. We are saying that not having enough money in the beginning can’t be the definition for franchises.
Franchises can fail, and like any other style of business, some of those failures will be traced back to “insufficient capital.”
That happens when an owner makes the initial investment of $$$$ but not the initial investment of effort that is necessary to get the business up and running profitably before their working capital is exhausted.
Profits are the result of customers served well, not something you are entitled to because you opened a business. Like every new business, you start with zero customers, and you earn customers from there. A franchise like ours provides tremendous training and resources to help you attract and retain customers, such as:
- Business development training
- Direct mail programs
- Social media programs
- Strong web presence
- Monthly and quarterly marketing campaigns
- Email marketing programs
Market share is taken, not given. The effort you expend in taking market share along with the will and passion of the owner is a key driver of any successful business.
Below is a clear and complete (except for working capital) description of how much you will need to own our concept.
Elsewhere on this site and in your discussions with our Leadership and Franchisees, you can find the information to have an equally complete understanding of the effort that you will need to invest.
Making logos stand out.
We provide quality embroidery services on practically anything you can imagine. Our centers have state-of-the-art embroidery machines to provide you with anything from individual personalization to thousands of pieces. You can count on us to make your brand more visible.
Big or small, fancy and fast.
With wide format and digital printing equipment, our centers can produce nearly any sign, banner or display a business or organization may require, including retractable banner stands, A-frames, tradeshow booths and much more. For permanent or temporary use, indoors or out.
Personalized shirts with your logo or design.
We create t-shirts with custom designs using the latest technologies in direct to garment, heat transfers, lettering and screen printing which allows for maximum flexibility with order size and a fast turnaround to customize each order.
Items that stand out and are remembered.
There is no shortage of ways to promote your business. From branded pens to drinkware to flashlights, there are endless options at your disposal. Talk to us about finding the right solution for you and your customers.